Vita

PROFESSIONAL EXPERIENCE

Brand Experience Lead at NIO Deutschland GmbH (Automotive)

July 2022 — July 2025

Team Lead Brand Experience Marketing
Conception and implementation of holistic marketing campaigns
Development of event & community strategy
Live marketing NIO Houses
Product launches & campaign development
Roadshow development & implementation

Founder Videomio (SAAS Startup)

June 2021 — July 2022

Founding of video SaaS for special occasions
Development of a brand
Software development
Marketing activation
SWOT analysis

Head of Awards & Events at Callwey GmbH (Publisher)

Oct 2020 — Nov 2021

Team lead Award publications architecture
Development of sales strategies
Event implementation award ceremonies
Website development for all award titles

Account Manager at Blackspace GmbH (Brand Experience Agency)

Aug 2018 — April 2020

Account management for various clients
Personnel responsibility for a project management team
CI/CD management
Event management
Motion project management
Budget responsibility

Senior Project Manager at BLACKSPACE GmbH (Brand Experience Agency)

Nov 2013 — July 2018

Project management for marketing campaigns
Offer and budget responsibility
Trade management
Client support

Project Manager at becc agency GmbH (Brand Experience Agency)

Dec 2011 — Sep 2013

Project management
Brand experience projects
CI/CD project management

All works ©agencies – see Description.